The SCIENCE behind OLAY WHIPS

To finally shatter the moisturiser trade-off between highly effective skincare and a light as air feel on skin, Olay scientists have developed game-changing facial moisturiser; NEW Olay Whips

WOMEN WANT
CHANGE

of women are not satisfied with their current anti-ageing moisturiser, finding it thick, heavy or greasy.

WOMEN HAVE
HAD TO CHOOSE
BETWEEN A MOISTURISER
BEING

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NOT ANYMORE

WITH NEW
10 years in the making
Co-created with 15000 women
6 countries
The breakthrough weightless Whip formula is
Light as air without compromising the potency of the ingredients

CREATING
A THIRD
DIMENSION
OF 'FEEL'


Skincare products are formulated from oil and water emulsions - differing levels of each result in either a ‘light’ or ‘heavy’ feel on skin

Olay Whips

Olay scientists have innovated a completely new way of formulating a moisturiser, adding a new third dimension, to give women a unique lightweight feel on their skin

THE SCIENCE
 OF WHIP

  • 1
    Olay Whip is uniquely formulated with Active Rush Technology ™. This exclusive delivery system sees a 3D bubble-like structure hold & release more than 1000x its weight in hydration and active ingredients
  • 2
    Olay Whip transforms from cream to liquid on contact, instantly absorbing into skin
  • 3
    Delivering powerful skincare actives and hydration with a light as air powdery finish

SUPERIOR
SKINCARE
BENEFITS


Olay Whip has been scientifically proven to:

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FOR FURTHER
INFORMATION



get in touch

Daniela Boskovic
[email protected]
020 3755 6556
For more information visit www.olay.co.uk

ABOUT OLAY

Olay is a worldwide leader in skin care and has been trusted by women for over 60 years. Olay continues to hold to the philosophy it was founded on: to maintain a deep understanding of women’s changing needs and to combine products that fit their needs with the latest advances in skin care technology. The end result—superior product performance women have come to expect from Olay. It brings healthy, beautiful skin to more than 80 million women on five continents.

ABOUT PROCTER & GAMBLE UK AND IRELAND

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II® and Vicks®. The P&G community includes operations in approximately 70 countries worldwide. Please visit www.uk.pg.com for the latest news and information about P&G and its brands